Comments on: Detroit newspapers drops home delivery (mostly) http://blacksmythe.com/blog/2009/04/02/detroit-newspapers-drops-home-delivery-mostly/ The Future is Here Sat, 31 Jul 2010 12:05:56 -0600 hourly 1 http://wordpress.org/?v=3.0.1 By: Brandon http://blacksmythe.com/blog/2009/04/02/detroit-newspapers-drops-home-delivery-mostly/comment-page-1/#comment-22203 Brandon Wed, 08 Apr 2009 15:49:05 +0000 http://blacksmythe.com/blog/?p=751#comment-22203 I don't know how much poor content has to do with the decline of the paper, but I hate to see yet another blow hit the City of Detroit. I don't know how much poor content has to do with the decline of the paper, but I hate to see yet another blow hit the City of Detroit.

]]> By: MIB http://blacksmythe.com/blog/2009/04/02/detroit-newspapers-drops-home-delivery-mostly/comment-page-1/#comment-22194 MIB Fri, 03 Apr 2009 16:49:22 +0000 http://blacksmythe.com/blog/?p=751#comment-22194 I think the problem re: large, full-service, commercial daily newspapers is a lack of vision. Publishers of the DFP, Baltimore Sun, LA Times, etc., have lost sight of the real value they offer to would-be subscribers. It's not content, per se.<br><br>It doesn't help that newspapers exist in an ever-growing, hyper-competitive market for information. In a commercial landscape that includes non-fiction literature, magazines, film/video, the Internet, broadcast, cable, and satellite TV and radio, plus mobile devices, a lot of 'traditional' investigative journalism will end up migrating to one or more of these media. In fact, I think this migration is already in progress because of technology's effect on barriers to market.<br><br>This is not to say one of the Tribune's dailies wouldn't benefit from diversifying its staff and coverage. However, I believe such diversification would only yield a nominal return and ultimately lead right back to the 'content is king' mindset that is part of the current industry's handicap. <br><br>If I were to publish a magazine (or a daily newspaper), it would be structured in a way that reflected local/regional influences -- ownership, coverage, marketing, and circulation -- around a central theme. I think the problem re: large, full-service, commercial daily newspapers is a lack of vision. Publishers of the DFP, Baltimore Sun, LA Times, etc., have lost sight of the real value they offer to would-be subscribers. It's not content, per se.

It doesn't help that newspapers exist in an ever-growing, hyper-competitive market for information. In a commercial landscape that includes non-fiction literature, magazines, film/video, the Internet, broadcast, cable, and satellite TV and radio, plus mobile devices, a lot of 'traditional' investigative journalism will end up migrating to one or more of these media. In fact, I think this migration is already in progress because of technology's effect on barriers to market.

This is not to say one of the Tribune's dailies wouldn't benefit from diversifying its staff and coverage. However, I believe such diversification would only yield a nominal return and ultimately lead right back to the 'content is king' mindset that is part of the current industry's handicap.

If I were to publish a magazine (or a daily newspaper), it would be structured in a way that reflected local/regional influences — ownership, coverage, marketing, and circulation — around a central theme.

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